September 27, 2011

Isn't XRM enough?

I was wondering why Microsoft doesn’t release a pure XRM version of “CRM”. By pure XRM I mean releasing a product containing only the platform, without the added sales, marketing and service functionality. Better – why not sell the selected functionalities as an add-on package through the Marketplace?

I’m not sure about your experiences but I have worked on several projects where we didn’t use ANY of the build in business entities (understood as those not related to core platform operations like systemuser etc.). Those truly XRM solutions just leverage on the wonderful, generic platform that Microsoft has created. They have nothing to do with the build in sales model.

In such deployments all the “system entities” are only cluttering the system. Not really the KISS principle, is it?

Maybe someone would like to share a thought on this subject? Please comment!